^Exactly what is "Northend" beyond what this developer has cooked up?
The city is involved in the new name. The buyers and potential buyers of the Rite-Aid and Hercules site are involved. There are a handful of projects that being considered as well. Northend Square is a name for one project, Northend in general is being considered for the corridor. Much like Southend. We have the district of Southend, then we have Silos Southend, Chelsea Southend, Southend Square, Village of Southend, etc.
The Developer, in this case, did not cook up anything, he just appears to be the first one to use it. I guess he didn't cook, just took the first serving of the stew...
I'm all for branding or naming an area if it doesn't already have one. Much like the threads on here about Queen Park area -- there is no real known name for that particular part of South Blvd where there isn't an established neighborhood or name. Giving it a name helps people identify the place, especially if it is a new place they aren't familiar with. Also makes it easier than saying: 'I live in that mid area between Sedgefield, Dilworth, Remount Road, and Scaleybark along South Boulevard'. Far easier to say: 'I live in Queen Park'. Again, I think renaming an area is a bit goofy, like Seigle Point for Piedmont Courts, or SoDa for a random area on North Davidson Street, but this area really has no identifying name and isn't really part of Greenville or other surrounding neighborhoods.
There are neighborhoods on all sides of this corridor, but right now the commercial, vacant, and industrial sites along Statesville and Graham are sort of in an indentified 'zone'. Hence the desire for a name. There are large swaths of acreage that will likely have many other projects that will add to the development in the area.
Projects that the various stakeholders in this market consider to be part of 'NorthEnd':
City View Terrace
Double Oaks redevelopment (finished)
North Carolina Music Factory (reaching on this one to me, but just conveying)
The Park at Oaklawn
There are more, they just aren't very far along and nothing solid regarding them.
Edited by Charlotte_native, 20 February 2008 - 06:58 PM.