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Hip boutique Aloft Hotel slated for David Whitney Building
Louis Aguilar | The Detroit News
December 12, 2011
Downtown Detroit's surging hotel scene is much closer to getting to get its first boutique hotel — a genre of small, trendy lodgings that often become local hangouts — at the elegant David Whitney Building in Grand Circus Park.
The state's first Aloft Hotel, part of Starwood Hotels & Resorts Worldwide, will join the redevelopment of the Daniel Burnham-designed David Whitney that is expected to open by July 2014 with 136 loft-like rooms. The hotel, to be named Aloft Detroit at the David Whitney, will have what Starwood officials describe in a statement as its signature "pioneering initiatives in pop culture, design and technology." That includes a "re:mix lounge" and "w xyzbar" that have helped Aloft hotels earn TripAdvisor's 2011 "Top 10 Trendiest Hotels in the U.S." and "Top 10 Trendiest Hotels in the World" rankings lists.
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