601 11th Ave. North (former LifeWay HQ) in Capitol View, 9 stories, 250,000 sq. ft.

[smeagolsfree]

Sorry wrong thread

[markhollin]

Update on new LifeWay headquarters construction:

Looking north from corner of George L. Davis Blvd. and Jo Johnston Avenue:

 

Looking east from the I-40/65 innebelt embankment near Clinton Ave:

 

Looking SE from embankment of I-40/65 and Clinton Ave:

 

Looking west from 11th Avenue North:

 

Looking NW from corner of Jo Johnston Avenue and 11ith Avenue North:

[titanhog]

^^They're not messing around.  Should go up quickly.  And...maybe the sooner they move in, the sooner the old Lifeway site will start to take shape. 

[LA_TN]

[LA_TN]

[titanhog]

So...a question about Lifeway.  They had that huge campus, and I'm assuming much of that campus was taken up by printing facilities for church printing...correct?  

Did the internet come along and change all of this?  Just wondering how they could go from 14 acres (or whatever it is)...to this one building?

[thirdday2002]

So...a question about Lifeway.  They had that huge campus, and I'm assuming much of that campus was taken up by printing facilities for church printing...correct?  
Did the internet come along and change all of this?  Just wondering how they could go from 14 acres (or whatever it is)...to this one building?

Great question. The printing and distribution moved to a warehouse in Lebanon some years ago. Digital has certainly changed their footprint, but print is still big business.


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[LA_TN]

4 minutes ago, titanhog said:

So...a question about Lifeway.  They had that huge campus, and I'm assuming much of that campus was taken up by printing facilities for church printing...correct?  

Did the internet come along and change all of this?  Just wondering how they could go from 14 acres (or whatever it is)...to this one building?

They have less than 25% employees that they did years ago. Thanks to the Internet and modernization

[Pyramid Scheme]

27 minutes ago, thirdday2002 said:

 

Great question. The printing and distribution moved to a warehouse in Lebanon some years ago. Digital has certainly changed their footprint, but print is still big business.


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I think the Southern Baptist Convention is struggling in general, not just Lifeway. I hear that overseas missionaries struggle to scrape by and some even have to return due to lack of funds.

[Vrtigo]

Lifeway also has a warehouse near the upcoming Top Golf facility. I think the key reason for it all is that they realized downtown real estate is far to valuable to house a bunch of warehouses.

They'd make much more money using the land for surface parking. : shudder :

[markhollin]

LifeWay update.  Up to the 5th floor now on the backside:

 

[markhollin]

Looking north from intersection of Nelson Merry Street and George L. Davis Blvd:

 

Looking NW from corner of 11th Ave. North and Jo Johnston Ave:

[erdichia]

Looks like another Capitol View building will use steel construction. Seems like most newer buildings are concrete.

[markhollin]

The steel superstructure is rising quickly.  Up to the  8th floor (when you count the levels in the back) already.

Looking north from 11th Avenue North and Nelson Merry Street:

 

Looking NW from corner of Jo Johnston Ave. and 11th Ave. North:

 

Looking north from intersection of Nelson Merry St. and George L. Davis Blvd:

 

Looking SE towards the backside from I-65 overpass of Clinton Street:

[LA_TN]

[rookzie]

It just hit me like a ton of bricks, that Jo Johnston Ave. is in the direct process of becoming redefined, period.  The recent fast-fix spiff-up of the nearby I-40/65 underpasses and berms has played it's own part in the transformation, and a diversity of riders are boarding the MTA Nº25 "Midtown" connector, as never before, to venues along Clinton Ave at 14th. (I have witnessed this from within)  There's going to have to be some transit corridor changes, once those streets all are reopened following all the Capitol View complex completion ─ I can almost guarantee it.

[erdichia]

Is this topped out?

[erdichia]

Never mind... they're adding more floors today.

[markhollin]

Up to the 9th floor now.  I believe it is topped-out except for the 2-story turret on the SE corner.

The 2-story turret will be on the corner closest to this viewpoint. Looking NW from Jo Johnston Ave. near the 11th Ave. North intersection:

 

Looking north from George L. Davis Blvd at intersection with Nelson Merry St:

 

Looking SE from Clinton Street at I-40/65 overpass:

 

Interesting design issue:  it appears that they are incorporating the tall billboard post INTO the parking structure. Weird.  Looking east along Clinton Street:

 

Looking SE at billboard within the parking structure from across Clinton Street:

[Andrew_3289]

Umm... is that billboard going to be taken down? 

[titanhog]

41 minutes ago, Andrew_3289 said:

Umm... is that billboard going to be taken down? 

That's hilarious!

[erdichia]

Pretty sure that billboard is staying. They're up to the third floor on the parking deck and it's still there.

[titanhog]

4 hours ago, erdichia said:

Pretty sure that billboard is staying. They're up to the third floor on the parking deck and it's still there.

So you're saying they're building the parking deck AROUND the billboard pole?

[smeagolsfree]

Visual pollution on a stick is all billboards are.

[PruneTracy]

6 hours ago, titanhog said:

So you're saying they're building the parking deck AROUND the billboard pole?

Not saying this is actually what is going on, but have you ever seen a lot go through final grading with utility poles in the middle of it? The contractor doesn't wait for the poles to be moved, he just grades the site and leaves the poles on small piles of soil barely larger than the pole diameter itself.