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More residential development planned for this growing area.....................

Texas developer Embrey plans 300-plus luxury apartments in lower South End after buying site

 

Texas-based Embrey has plans for a 304-unit apartment complex at South Boulevard and Scaleybark Road in lower South End.

 

San Antonio, Texas-based Embrey has acquired 4.5 acres in lower South End that it plans to develop into a 304-unit apartment complex.

The land, totaling five parcels at South Boulevard and Scaleybard Road, sold on June 14 for just over $22 million, according to the Mecklenburg County Register of Deeds. A portion of the site is the former home of Zack's Hamburgers, which closed last July after 46 years in business.

 

Southerly at LoSo is described as a "luxury apartment community" and will offer a resort-style pool with shaded cabanas, a bocce ball court, a dog park, a bicycle repair and storage room and a seventh-floor sky lounge.

The project does not include any ground-floor retail. Construction is set to begin later this month. Leasing will begin in 2024, with a completion date of early 2025, according to a news release. The project cost was not immediately available.

Brad Knolle, Embrery executive vice president of development, said multifamily demand is what attracted the out-of-town real estate investment company to the area.

"There is high renter demand in the LoSo area and vacancy rates are low," he said. "We are developing a community that will deliver a living experience that is in keeping with the vibrant and trendy LoSo area."

Embrey worked with local firms Cline Design and Land Design to design the project. Columbus, Ohio-based Elford Inc. is the project builder.

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36 minutes ago, rancenc said:

More residential development planned for this growing area.....................

Texas developer Embrey plans 300-plus luxury apartments in lower South End after buying site

 

Texas-based Embrey has plans for a 304-unit apartment complex at South Boulevard and Scaleybark Road in lower South End.

 

San Antonio, Texas-based Embrey has acquired 4.5 acres in lower South End that it plans to develop into a 304-unit apartment complex.

The land, totaling five parcels at South Boulevard and Scaleybard Road, sold on June 14 for just over $22 million, according to the Mecklenburg County Register of Deeds. A portion of the site is the former home of Zack's Hamburgers, which closed last July after 46 years in business.

 

Southerly at LoSo is described as a "luxury apartment community" and will offer a resort-style pool with shaded cabanas, a bocce ball court, a dog park, a bicycle repair and storage room and a seventh-floor sky lounge.

The project does not include any ground-floor retail. Construction is set to begin later this month. Leasing will begin in 2024, with a completion date of early 2025, according to a news release. The project cost was not immediately available.

Brad Knolle, Embrery executive vice president of development, said multifamily demand is what attracted the out-of-town real estate investment company to the area.

"There is high renter demand in the LoSo area and vacancy rates are low," he said. "We are developing a community that will deliver a living experience that is in keeping with the vibrant and trendy LoSo area."

Embrey worked with local firms Cline Design and Land Design to design the project. Columbus, Ohio-based Elford Inc. is the project builder.

@JasonThomasCLT rebuking the look & lack of ground-floor retail at this site.  Wonder what it must be like for Embrey and team.  They probably go through months of an institutional and iterative process, devising plans, market study after market study, feasibility analyses, site surveys, broker meetings, drafts and re-drafts, lender pitch-books and financing approvals, and unlike Lincoln Harris, Embrey releases renderings, and then @JasonThomasCLT does a summary rebuke rousing the contempt of the project and its team among his followers.  He wants it, so it must've been feasible and Embrey is just being bad or incompetent.  Ok, got it.

If I were Lincoln Harris, I might just cover the entire site and vertical construction in a giant limited-access tarp and not reveal a thing until tenant move-in.

Edited by RANYC
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7 hours ago, JeanClt said:


That is assuming people aren’t irrational and selfish. Sometimes no matter how you explain it some people cannot see past their opinion and evermore so when the status quo “works” fine for them. Instead they will direct their woes toward “more people moving” and while partly true objectively (more people then more traffic), that blame is unjust, sometimes hypocritical, and lacking empathy. They would rather say people should stop moving (which is impossible) than actually solve the issue with ideas and solutions that are actually attainable.


Totally agree.  

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12 hours ago, JeanClt said:


That is assuming people aren’t irrational and selfish. Sometimes no matter how you explain it some people cannot see past their opinion and evermore so when the status quo “works” fine for them. Instead they will direct their woes toward “more people moving” and while partly true objectively (more people then more traffic), that blame is unjust, sometimes hypocritical, and lacking empathy. They would rather say people should stop moving (which is impossible) than actually solve the issue with ideas and solutions that are actually attainable.

Again back to presenting the information in a way that is agreeable to the average intelligence (or better yet below average) person. All you need to do is have public support and things would go beautifully.

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On 6/17/2022 at 5:26 PM, RANYC said:

@JasonThomasCLT rebuking the look & lack of ground-floor retail at this site.  Wonder what it must be like for Embrey and team.  They probably go through months of an institutional and iterative process, devising plans, market study after market study, feasibility analyses, site surveys, broker meetings, drafts and re-drafts, lender pitch-books and financing approvals, and unlike Lincoln Harris, Embrey releases renderings, and then @JasonThomasCLT does a summary rebuke rousing the contempt of the project and its team among his followers.  He wants it, so it must've been feasible and Embrey is just being bad or incompetent.  Ok, got it.

If I were Lincoln Harris, I might just cover the entire site and vertical construction in a giant limited-access tarp and not reveal a thing until tenant move-in.

Classic stuff from our local urbanist "experts" who have no actual role in the process, besides getting some leaks from developers and posting it. 

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