Durham gets a new brand

[JDC]

The Durham Convention & Visitors Bureau has released a new "brand" for the city, leaving the 'D' with the bull's head superimposed on top for a fancy star logo and the new motto, "Where great things happen."

Personally I think the motto is a little (OK, a lot) on the bland side. You could say pretty much any city or town is where "great things happen." Some people are already suggesting other slogans - my favorite I've heard so far was "Birthplace of the New South."

Didn't Greenville, SC residents revolt against an assigned motto that nobody liked a few years ago?

Here's a link to the DCVB's brand manual

[DurhamDivaInRaleigh]

*YAWN*...that sort of sux. It doesn't really tell me anything about the city. Maybe the Durham Convention & Visitors Bureau is smarter than we thinkk...maybe it was a creative ploy to get people to think of BETTER slogans.

Now that brand Chapel Hill was considering..."Left of Center...Right at Home"--now THAT'S a brand!

[RaleighLover]

...such as rape charges that get national attention and cause a media circus and the Black Panthers to show up along others.

Yeah, that's bad, but that's the first thing I thought of.

[dmccall]

Ha ha!! Or how about this:

"Where suburban malls that killed downtown fail and are replaced by...fake downtown malls in suburbia"

[RaleighRob]

Now that brand Chapel Hill was considering..."Left of Center...Right at Home"--now THAT'S a brand!

I think that technically was going to be Downtown CH's motto...which technically, downtown is to the "left side" of Chapel Hill on the map. No no, we're not meaning the political sense!

Heh...anyway...yeah for Durham, "Birthplace of the New South" is a nice one. Pretty accurate too I think.

[dmccall]

Regardless of the Plensa thing not working out, I still think that Raleigh's slogan ought to be: "Find yourself...in Raleigh".

[Subway Scoundrel]

Regardless of the Plensa thing not working out, I still think that Raleigh's slogan ought to be: "Find yourself...in Raleigh".

Or for the new visitor ---------- Find Yourself..In Raleigh...........on the beltline lost and going the wrong way trying to find your exit to the airport !!!!!

[DurhamDivaInRaleigh]

...anyway...yeah for Durham, "Birthplace of the New South" is a nice one. Pretty accurate too I think.

HEY! That's not bad at all!

[DanRNC]

Durham...Where Great Minds Have Nothing To Do With Government.