Charlotte spends $70,000 For New Motto

[Temeteron]

Charlotte: Basking in Ambiance with tea or a latte

[UptownGrrl]

Charlotte - apply directly to the forehead. Charlotte - apply directly to the forehead. Charlotte - apply directly to the forehead.

[jliv]

Charlotte: Mind-Numbing Boredom, Southern Style!

[A2]

Charlotte - apply directly to the forehead. Charlotte - apply directly to the forehead. Charlotte - apply directly to the forehead.

A2

[e2ksj3]

Charlotte - "We are like Atlanta, only smaller, but without Ludacris and Lil'Jon"

Charlotte - "You Found Us"

Charlotte - "We're Different, in a Good Way"

[50State]

Charlotte, SC - We Give Up

[Batou]

Few ideas i thought of just now:

Charlotte: No, this isn't Atlanta....yet...

Charlotte: Racing Was Born Here (didn't they use this for the Hall of Fame Bit)

Charlotte: Home of the Wonderful World of Weather (fox charlotte commercial reference)

[Mobuchu]

Charlotte, SC - We Give Up

Best one yet...

[UrbanElement]

Whenever I drive or fly through Charlotte, I think of the dicotomy between its southern charm and dynamic growth and stature. A slogan? How about: Charlotte - Genteel Stimulation.

PR Voice-over: "Virginia is for lovers and You love New York. Come to Charlotte for Genteel Stimulation."

[queensguy06]

LOL. I think some of us may have a little too much time on our hands:)

[Skyline49er]

How about,

Charlotte: Enjoy life in the fast lane to success.

[franktown]

A (somewhat) serious one:

Charlotte- Full of Green (as in space, hills, and banking)

and not so serious:

Charlotte: We've got more McMansions than you...and we like it!

[davidclt]

Well, Seattle just paid $200,000 for, I am not making this up, Metronatural. I guess it beats the old slogan SayWA but not by much.

http://seattletimes.nwsource.com/html/busi...ebslogan20.html

I dread thinking about what we're going to get for $70,000.

[nowensone]

I play fantasy football with friends, and get occasional alerts (ads mostly), this is one such "alert", http://view.ed4.net/v/X016/8AD2GN/NOVB64/RRUMK0/FORMAT=H , you'll notice, this is for the frickin' Super Bowl commercials! They will get thousands of ideas for it at minumum, and make people feel great about giving away free their intellectual property.

[Charlotte_native]

How about: "Charlotte, if we build it, will you come?"

[ncguy06]

Im surprised no one has posted this yet but the new slogan was officially announced this morning.

"Charlotte's got a lot." What do yall think?

[atlrvr]

I think the $70,000 would have been better spent:

Replacing two older city vehicles with hybrids,

Acquiring a known drug house by eminent domain, or

Having a Kindergarten class come up with the new slogan, and then treating that class to a week a Disney World.

[tozmervo]

Im surprised no one has posted this yet but the new slogan was officially announced this morning.

"Charlotte's got a lot." What do yall think?

[Seabreeze]

This is a joke, right?

[grodney]

Wait wait, you're forgetting the spiffy graphic that has the "a" and the "lot" highlighted in Charlotte.

[grodney]

San Antonio's got a ton!

Crap.

[Justadude]

Ouch.

[dubone]

That is just awful, and not very good grammar either.

Luckily, no one pays attention to those things, but given the price paid, it is shocking it is so lame.

[Justadude]

Having had some time to digest it and get over the initial shock at how unimpressive it sounds, I can see how maybe this could be incorporated into an ad campaign. "Charlotte's got a lot" ... of sports ... of opportunity ... of pride. Or whatever. Kinda like the "Ssssh" campaign a couple of years ago, or the "Find Your Center" billboards.

[Neo]

I'm really disappointed in what $70k will buy you. I've heard of wasteful spending by the government on projects like ketchup or pickles but this is absolutely ridiculous. A previous poster said it best, just let a all of the Kindergarten classes come up with a slogan and send the winning class on a trip to Disney World.

$70k for this crappy slogan, way to go. The terrible grammar is just icing on the cake, it solidifies what the rest of the country likely thinks about when they think of Charlotte.